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Experience the power and performance of a high end smartphone from an option with a much smaller price tag.
Introducing the UMi Plus – everything you need, everything you expect and a whole lot more.
SPEEDY PERFORMANCE
The UMi Plus is fast, giving you the ability to complete tasks in less time while simultaneously enjoying listening to music, browsing social media and more.
The MediaTek Helio P10 octa-core processor works hard to balance tasks, producing a good power/energy saving ratio without compromising on performance.
Combine the powerful processor with 4GB of RAM and you get fast loading times, smooth operation and generally a high quality experience that makes the UMi Plus efficient and enjoyable. With the ability to handle extreme situations, there is no waiting around for apps to load.
32GB of built in storage gives you plenty of space to store photos, videos, music and much more. If this isn’t enough, the microSD card slot can increase the memory by up to 256GB.
SMART FEATURES
Security at your fingertips, the UMi Plus features an intuitive scanner that unlocks your phone in just 0.1 seconds. Don’t worry about forgetting passwords anymore, this handy feature makes you the password.
Access accounts, mobile banking and much more with the slightest touch, making life more convenient.
BUILT TO IMPRESS
First class performance, first class design.
A 6000 series aluminium alloy body, together with an anodic oxidation process, the UMi Plus has an incredible feel. The unibody design feels beautifully smooth while offering a refined an elegant overall appearance.
The internal structure follows a concept of symmetrical aesthetics which results in a lighter feel, further enhancing the quality build of this smartphone.
Easily and comfortably fitting in one hand and thanks to the almost invisible bezel, the UMi Plus also offers a high screen-to-body ratio and is more compact than many of its competitors.
BRILLIANT DISPLAY
Enjoy photos, social media and much more on the beautiful 5.5” Full HD display of the UMi Plus.
The 95% NTSC gamut display creates high colour saturation with 17% better saturation overall. Delivering a richer viewing experience when looking at and taking photos, watching videos or simply browsing the web, everything is made brighter.
Use the Plus at any time of day or night and still experience the same brilliant picture quality. The real-time contrast adjustments ensure you can still clearly read and see every detail, even in the brightest sunlight.
SNAP HAPPY
The UMi Plus has a powerful camera that is capable of taking 13MP photos. With an F2.0 aperture and 5 element, anti-glare lens, you can take fast and on-focus shots. Never miss a moment.
PDAF technology increases shooting speed, helping you to take sharper and more clarity-filled photos in just 0.1 seconds. More accurate exposure and better colour dynamic range help to further produce incredible results.
PRO-PHOTO MODE
Adjust six different camera settings to properly set up your picture for the perfect shot.
The 5MP selfie camera offers accurate colours to deliver beautiful selfies and works perfectly for video calling.
POWERFUL EXPERIENCE
The Android 6.0 Marshmallow operating system provides an intuitive and customisable interface to help make your phone your own. Anything from your homepage to the navigation buttons at the bottom of the screen can be customised for the ultimate convenience.
A powerful 4,000mAh battery offers two days of life from a single charge. Charging the UMi Plus for as little as half an hour will give you a full day’s use.
Features
Ex. VAT
Inc. VAT 
Ex. VAT
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£ €